Urban Fresh Cleaning vs Sureclean Singapore (2026)
An honest, fact-checked comparison – August 2026
Short answer: Urban Fresh Cleaning focuses on carpet cleaning priced per square foot. Sureclean employs and trains its own crews, publishes its NEA Class 3 licence and S$1m insurance cover, and publishes rates upfront. Which fits depends on whether you are buying the lowest hourly rate or an accountable, supervised service.
Sureclean at a glance
- Rated 4.9★ across 1,521 Google reviews
- NEA Class 3 licensed (NEA240120/6509C/C3/N01) and insured for S$1,000,000
- Cleaning Singapore homes since 2013 — over 50,000 homes cleaned
- Own employed crews on valid MOM work permits, 400 hours of training
- Published rates from $22/hour* — no platform fees
- WhatsApp +65 6983 9523 for an exact quote in minutes
Comparing Urban Fresh Cleaning and Sureclean?
Send us your unit type and what needs cleaning. You will get a written quote and a straight answer on whether we are the right fit — no obligation.
4.9★ · 1,521 Google reviews · NEA Class 3 licensed · S$1m insured
Urban Fresh Cleaning vs Sureclean at a glance
Every row below is what each company publishes on its own website as of August 2026. Where a row says not published, it means the company does not state it publicly — not that it lacks it.
| Urban Fresh Cleaning | Sureclean | |
|---|---|---|
| Model | Agency | Agency — own employed crews, supervised |
| Main focus | Carpet cleaning priced per square foot | Home, post-renovation, move-in/out, disinfection, upholstery, commercial |
| NEA licence published | Not published on site | Yes — Class 3, NEA240120/6509C/C3/N01 |
| Insurance published | Not published on site | Yes — S$1,000,000 public liability |
| Pricing published | Some prices published | Yes — from $22/hour* recurring |
| Operating since | 2009 | 2013 (UEN 201316509C) |
| Reviews shown on own site | Not published on site | 4.9★ from 1,521 Google reviews |
| Cleaner status | Not published on site | Employed on MOM work permits; 400 hours training |
Who is Urban Fresh Cleaning?
Urban Fresh Cleaning states it has operated since 2009, specialises in carpet cleaning and publishes carpet rates from about $0.17 per square foot. This describes what Urban Fresh Cleaning publishes about itself, not an assessment of its service quality.
Who is Sureclean?
Sureclean Pte Ltd (UEN 201316509C) has cleaned Singapore homes and offices since 2013, from 10 Bukit Batok Crescent, #11-07 The Spire, Singapore 658079. It employs its own crews rather than matching you to freelancers, holds NEA Class 3 licence NEA240120/6509C/C3/N01 and S$1 million public liability insurance, and has cleaned more than 50,000 homes. Rated 4.9 stars from 1,521 Google reviews.
The real difference: what each model makes you responsible for
Agency vs marketplace
An agency employs the cleaner, trains them to a fixed standard, insures the work under its own policy and assigns a supervisor — one company is accountable and the same crew returns. An app or marketplace matches you to an individual: faster to start, often cheaper for a one-off, but continuity depends on that person and accountability sits closer to you.
Neither is universally better. It decides who fixes it when something goes wrong.
When Urban Fresh Cleaning is the better choice
Choose Urban Fresh Cleaning if you have a large carpeted commercial floor and want per-square-foot pricing. That is a genuine fit, and no single provider is right for every job in Singapore.
When Sureclean is the better choice
Choose Sureclean if you want the licence number and insurance cover published before you enquire, the same trained crew returning each week, a supervisor accountable for the result, and rates you can read upfront — for weekly home cleaning, post-renovation cleaning, move-in/move-out, disinfection or commercial contracts.
Frequently asked questions
Is Urban Fresh Cleaning or Sureclean better for cleaning in Singapore?
It depends what you are buying. Urban Fresh Cleaning focuses on carpet cleaning priced per square foot. Sureclean employs its own crews, publishes NEA Class 3 licence NEA240120/6509C/C3/N01, carries S$1 million public liability insurance and publishes rates from $22 per hour for recurring cleaning. If you have a large carpeted commercial floor and want per-square-foot pricing, Urban Fresh Cleaning may suit you better.
What does Urban Fresh Cleaning do?
Urban Fresh Cleaning states it has operated since 2009, specialises in carpet cleaning and publishes carpet rates from about $0.17 per square foot. Taken from Urban Fresh Cleaning’s own website, August 2026.
Does Urban Fresh Cleaning publish its NEA licence and insurance?
As of August 2026: NEA licence — not published on site; insurance — not published on site. Sureclean publishes both. Not publishing a credential does not mean a company lacks it — ask any provider for the licence number before you book.
How does Urban Fresh Cleaning pricing compare with Sureclean?
Urban Fresh Cleaning: some prices published. Sureclean publishes recurring home cleaning from $22/hour, post-renovation from $450 and disinfection from $265, with the final figure confirmed by our team for your unit. Compare like for like — an hourly marketplace rate and a supervised per-job quote are different products.
What should I check before hiring Urban Fresh Cleaning or Sureclean?
Before booking either, confirm five basics: a valid NEA cleaning-business licence (ask each for the number), public liability insurance, whether the cleaner is employed on an MOM work permit or engaged as a freelancer, documented training, and review depth rather than review score.
Get a written quote in minutes
Tell us your unit size and what needs doing. Fixed written quote, NEA Class 3 licensed, S$1m insured, crews we employ and train ourselves.
4.9★ · 1,521 Google reviews · NEA Class 3 licensed · S$1m insured
All statements about Urban Fresh Cleaning reflect that company’s own published website as of August 2026 and may change. Sureclean prices are published rates; your final quote is confirmed by our team.
See also: how ten Singapore cleaning companies compare and who publishes their reviews.
Last updated: August 2026
